Take 10% OFF—Expires in h m s Use code save10u during checkout.

Claim Offer

International support numbers

USA
+1 (800) 405-2972Toll-free +1 (702) 979-7365Local/SMS
CAN
+1 (800) 597-3941Toll-free
AUS
+1 (800) 764-195Toll-free
GBR
+0 (808) 134-9867Toll-free

How to Write a Business Plan

    Select network

    This sample writing guide teaches leaders and managers the skills needed to help with their business writing. The following sections are crucial to all business plans, whether the company is just starting out or incorporating into a larger organization.

    Sections of a successful business plan

    In order to meet with success, any business needs to have a strategy and a plan about how it is going to act in the present and the future. A business that fails to establish a set of standards and plans are doomed to repeat past failures.

    Business description and values statement

    The first section to be included in your business plan is the business description. This will include basic information about your business practices, why it does it, the mission and vision of the business, and its general ambitions and objectives. This will provide you with a general orientation for all further analysis. Basically, in order to get some idea of where you want to go, you w, first of all, first of all, get a clear idea of where you're at. The business description can help you achieve this level of self-awareness

    Incorporating a SWOT Analysis and goals

    The term SWOT is imperative to a successful business strategy.

    Strengths — a positive thing that is internal to the company

    Weaknesses — a negative thing that is internal to the company

    Opportunities — a positive thing that is external to the company

    Threats — a negative thing that is external to the company

    The idea here is to get a clear picture of how your business stands in terms of both its own intrinsic character and in terms of the environment within which it will be engaging in practice. The SWOT analysis can help you determine the best direction that should be pursued by your business in order to maximize the chances of meeting with great success.

    Need some help with your business plan? Connect with an expert using our business plan editing services.

    Building a strong business plan using marketing strategies

    On the basis of your SWOT analysis, you can begin to formulate optimal marketing strategies. For example, if you find that one of your greatest strengths is a loyal following of customers, then perhaps you could consider launching a social media campaign in order to further consolidate this customer base.

    Or, maybe you want to avoid targeting a certain audience because you see that a rival company already has a strong hold on them. One way or the other, once you have gathered information about the situation of your business, you can conceptualize strategies to help move your business forward.

    Developing short and long-term plans

    After conducting the analysis of marketing strategies, you will be in a position to formulate concrete recommendations about how you want to proceed in both the short and long terms. These recommendations will constitute the main findings of your business plan, and they can be expected to guide your business activities until/unless further analysis indicates that a change would be a good idea. These conclusions should be backed up by the specific information and data reported in the previous sections of your business plan.

    Analyzing financial concerns in the business plan

    You may have the best of intentions; but in order to implement your business plan, you will clearly need to have the money to make it all happen. A financial analysis is usually thus included as an appendix to a business plan, in order to demonstrate that the recommendations made in the other sections of the plan are in fact logistically feasible and can be carried out in an effective way.

    In the business world, a good plan doesn't count for much if it isn't backed up by the resources needed for its implementation. By conducting a financial analysis as part of your business plan, you can make sure that your foundations are secured and you won't run into any unpleasant surprises as you begin implementing your plan. A financial analysis also is imperative for crowdsourcing and taking out a loan for your business.

    Writing the business plan's executive summary

    The last section you will want to write in a business plan is actually the section that will be placed at the very beginning of the business plan: this is the executive summary. This essentially summarizes the main findings from all the other sections of your business plan and highlights the conclusions and recommendations that have been drawn from the analysis.

    The reason you write this part last is, of course, that before you have actually done the rest of the business plan, you won't know what to say in the summary. Nevertheless, this is the first section that any reader will see. So, make it professional, and make sure it gets the main message across. Check out our business plan writing services for more help and ideas.

     
    •  
     

    http://www.ultius.com/ultius-blog/entry/how-to-write-a-business-plan.html

    Ultius, Inc. "How to Write a Business Plan." Ultius | Custom Writing and Editing Services. Ultius Blog, 11 May. 2015. http://www.ultius.com/ultius-blog/entry/how-to-write-a-business-plan.html

    Copied to clipboard

    Ultius, Inc. (2015, May 11). How to Write a Business Plan. Retrieved from Ultius | Custom Writing and Editing Services, http://www.ultius.com/ultius-blog/entry/how-to-write-a-business-plan.html

    Copied to clipboard

    Ultius, Inc. "How to Write a Business Plan." Ultius | Custom Writing and Editing Services. May 11, 2015. http://www.ultius.com/ultius-blog/entry/how-to-write-a-business-plan.html.

    Copied to clipboard

    Ultius, Inc. "How to Write a Business Plan." Ultius | Custom Writing and Editing Services. May 11, 2015. http://www.ultius.com/ultius-blog/entry/how-to-write-a-business-plan.html.

    Copied to clipboard

    Rate this blog entry:
    1
     

    Author

    Ultius - Blogger avatar

    Ultius is the trusted provider of content solutions and matches customers with highly qualified writers for sample writing, academic editing, and business writing. 

    About The Author

    This post was written by Ultius.

    Ultius - Writing & Editing Help

    Contact

    Connect

    Ultius is the trusted provider of content solutions for consumers around the world. Connect with great American writers and get 24/7 support.

    Download Ultius for Android on the Google Play Store DMCA.com Protection Status

    © 2019 Ultius, Inc.